Why Sketches?
- Kelly Custer

- Sep 7
- 1 min read
Why Sketches?
Why not use renderings or prototypes or animations for concept testing?
These are the key reasons our clients choose sketches:
Speed
Concept sketches can be produced much more quickly than other media types.
Focus
Concept sketches can effectively and efficiently communicate the value proposition of a product idea.
Volume
With the lower resource investment required, concept sketches allow for testing more concepts.
Flexibility
Concept sketches can visualize nearly anything that will best tell your product idea's story.



Knack is the industrial design studio that packs pipelines with value-creating innovations.
We do so by supporting product innovation teams with new product concept creation & illustration.
