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KTM Jetski


There should be an objective behind every sketch.


That's why before starting a sketch I ask myself, "What am I trying to accomplish?"


Am I trying to solve a problem?


Communicate a solution?


Create excitement?


Elicit feedback?


Get buy-in?


The objective dictates what I sketch and how I sketch it.


The views, the fidelity, the level of detail, the composition, and the focus are all determined by what I am trying to accomplish.


Define your objective from the start and you'll get to a more effective sketch quicker.



Knack is the industrial design studio that packs pipelines with value-creating innovations.


We do so by supporting product innovation teams with new product concept creation & illustration.

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