Inspiration Checklist (Part One)
- Kelly Custer
- Jan 18, 2023
- 1 min read
Our heads don't contain all the information needed for spurring innovative product ideas, so we seek out inspiration to stimulate our thinking. We can strategically source inspiration by:
Studying the product's visual brand language
Benchmarking competitive products
Studying the other products the user surrounds themselves with
Experiencing the product/problem for ourselves
Studying dissimilar products that solve similar problems
Conversing with diverse minds
More to come!
Pick & choose which inspiration sources will best serve your product's innovation.