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Illustrate Your Concept With Just Words

Sure, sketches help us all visualize the same concept, but your concept should first be understandable, without any imagery at all. Just words.


Start by defining your product concept with a name and description.


The description should briefly summarize what your big idea is and what key benefit it offers your consumer.


The name should sum up the same in just a couple of words.


With just the name and description, you can already begin communicating your product concept to both yourself and your internal team.

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