How To Communicate A Concept Well

We know that good communication is key if we want our concept illustrations to be effective. But what constitutes good communication?


From our experience, a well-communicated concept is:


1. Cohesive - All parts of the idea fit well together to form a whole concept


2. Clear - The concept is easy to understand


3. Concise - The concept is shared in a brief but comprehensive form


4. Compelling - The concept evokes attention

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